Diamonds & Jewelry Care Blog

Monday, January 15, 2007

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Friday, June 23, 2006

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Intimacy of Diamond Engagement Rings

Selecting a diamond ring for her is a daunting task. Most men wander down to the local jewelry store hoping to find something in their price range. This is a shortsighted mistake, which results in years of regret. A better way to search for the perfect diamond engagement ring is by shopping online.

Online stores carry diamond engagement and wedding rings from some of the world's top jewelry artists at 30 - 40% less than the generic designs carried by local brick and mortar jewelry stores. The designs at online stores express the different personalities and artistic designs of the artists.

The look of wonder and excitement that brightens a woman's face as an artistically designed ring slips on her finger remains in the memory for decades to come. A diamond engagement ring is a pledge of love. An artistically designed ring, one that set's the ring apart from all the Bride's friends and family member's, is a gift that will remind her how much she is loved for years to come.

If you are looking to buy a diamond engagement ring or other diamond earrings, be sure to check out before making your jewelry purchase ¬ you will save money on a quality ring. You will also find some romantic ways of delivering the ring.

The way a diamond ring is presented is as vital to the magic of the moment as the ring itself. The new designs, where the band is not closed, lend themselves perfectly to weaving the stem of an orchid or calla lily through. These flowers are the 'in' flowers used by Wedding designers and planners.

Take a little time to think about how important the ring will be in the future, and then go to and read the romantic tips, and advice for avoiding proposal blunders. You'll never regret it.

Wednesday, May 31, 2006

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Platinum Wedding Rings: A New Fashion Wedding Jewelry

If you're wondering why so many brides are saying "I do" to platinum, you're not alone. While many of us have been prepped on the "4 Cs" of diamonds, we've kind of been left in the dark about the differences between gold wedding rings and platinum wedding rings - and why it's so popular.

Platinum is both rarer and purer than gold -- one of the reasons why its price has been increasing over the years, just as the demand for it has been increasing (in February 2003, its price exceeded $700 per ounce for the first time in over 20 years). It's 35 times more rare than gold, and is found in very few places in the world -- mainly South Africa and Russia -- and only 88 tons of platinum are made into jewelry each year. It literally takes eight weeks and 10 tons of ore to produce one single ounce of platinum!

Platinum Facts
* Platinum has an extremely high melting temperature. In its purest form it melts at 3214 degrees F, almost twice the temperature needed to melt 14 karat gold.
* All the platinum ever mined would produce a cube 17 feet on each side, less than 5000 cubic feet.
* It takes up to 10 tons of ore to produce one ounce of platinum, more than twice as much ore that is typically needed for an ounce of gold.
* Platinum is not susceptible to problems like stress corrosion or stress cracking as can be the case with white gold. (This problem mainly applies to prong settings etc. Don't worry, your white gold wedding band will not suffer this problem).

Platinum is about 95% pure (as compared to 18-karat gold, which is about 75% pure). All metals have alloys, or blends of other metals, but platinum has very few alloys, so it doesn't fade or change color, and retains its shine for years. Many think that white gold is comparable to platinum since they both appear to be the same color. But what many of us don't know is that white gold is simply yellow gold with white alloys added to it, so it's not uncommon, after many years of wear, for a white gold ring to return to its natural yellow color. Platinum, however, will retain its pure white luster for your entire lifetime and then some, ensuring you can pass down your most precious possession to your daughter and she to hers.

PLATINUM is the hardest of the precious metals, it never tarnishes. Its intense luster remains intact over the years, and it is completely hypoallergenic.

If and when you decide to say "I do" to platinum's rarity, durability, purity and limitless eternal qualities, forever will truly mean forever.
Follow these easy tips to help keep your ring looking as great as the day you got engaged:

* Store your ring separately from other pieces of jewelry so it doesn't get scratched. If it does get scratched, have it polished by a jeweler.
* Keep your ring in a safe place and remember to have it sufficiently insured. If you're not sure about its value, take it to your local jeweler for valuation.
* Clean your ring periodically with a pre-packaged jewelry cleaner or soak it in mild soap and warm water, then gently rub it with a soft cloth. You should also have it professionally cleaned about every six months.
* Platinum is extremely dense, and remarkably heavy. Much more so than silver or gold. This property of platinum enhances and ennobles the quality of the jewelry from which it is created.
* Find a qualified jeweler for adjustments, resizing, polishing, and cleaning, and make sure they have a platinum trained bench worker.
* Over time, platinum develops a natural patina that many people prefer over the "just polished" look. When this happens, you can take your ring to a qualified jeweler to have it re-polished to a high-gloss look if you prefer.
* Take your ring off when cleaning, gardening, doing any kind of heavy work, or when working with bleach and harsh chemicals. Although the chemicals won't damage the platinum, they may discolor diamonds and other gems.

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Choosing a Diamond Engagement Ring

This is a post from fellow blogger, rating her experience with
Take a look at these Diamond Engagement Rings and tell me if you've ever seen a selection of 18k yellow gold rings in a store that allowed you to choose the arrangement, diamond shape, and carat, for a price this low. I must have spent 1/2 hour learning about diamonds, looking at all the terms, for clarity, brightness, color - I never new that yellow diamonds were flawed. I always thought the yellow ones were more expensive.

I will admit that I looked at the stone in my engagement ring, to compare the quality my husband bought me ten years ago. Of course it was beautiful - what can you expect from a Welshman. But, if he knew of this site then I would have had something stunning. Not only is the price 30 - 40% less than in 'brick and mortar' stores, but they let you choose your diamond by size, quality, brightness, carat, and price. You just keeps selecting what you want until you are at the page that has your diamond on it. I must admit that it made me wonder if a couple other pieces of my diamond jewelry were not quite up to the grade the sales clerk promised.

There is also a great selection of other diamond jewelry on their site.

It could be because I am a woman and love diamond. It could be the guarantee, low price, and free shipping. It could be that I found a couple potential gifts for myself, but I had to rate Danforth a ten on my scale.
Sponsored by Danforth Diamond.

Thursday, May 18, 2006

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Which Engagement Ring Design Best Suits Her Style?

Choosing an engagement ring
The first consideration when choosing an engagement ring style is your loved one's lifestyle.

Is she very active? Will her engagement ring need to stand up to an adventurous lifestyle of mountain climbing?

If your beloved is very active, you should probably stay away from stone shapes that are easily chipped or broken. Pear and Marquise shaped diamonds contain points that can easily chip. High settings are also more inclined to suffer damage from hitting hard surfaces and catching on everyday objects and clothing.

However, if your fiancé has her heart set on a shape or style of ring that is among the more fragile and she has an active lifestyle, make sure you order a "V-end" prong setting which will protect the points of the diamond.

Determine How It Will Look On Her Hand
Are her hands small, and are her fingers short? Or does she have a long and slender hand? These are questions you will need to consider when choosing your engagement ring style.

Pick The Diamond Shape that's Right for Her

A broad banded ring will not flatter a small hand with short fingers, however, it will balance the proportion of a long slender fingered hand. A small ring will make a larger hand appear bigger and most women do not like that! Hand size and proportion are very important when deciding on the engagement ring. Take a good look at your loved one's hand and decide what size of engagement ring will look best. You can still choose from all of the styles, but you must keep proportion in mind.

Finally, remember that you will purchase a wedding band to be given on the day of your marriage. It is important that the engagement ring and wedding band complement one another. We offer a wide variety of wedding ring sets to make this process effortless.

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Selecting a Diamond Within Your Budget

There are four factors diamond experts consider when valuing a diamond. They are Cut, Color, Carat Weight and Clarity. These four factors add up to the final cost of the diamond. Which is the most important factor for you to consider? Most experts believe the cut and proportion are the most important factors in determining a diamond's value. They are what give the diamond its sparkle and brilliance. That is why we only sell good or better cut diamonds at, not cheap diamonds that have no luster. The brilliant shine from our expertly cut diamonds will add sparkle to your life for eternity. That being said, you will need to consider the other factors when choosing your diamond and we have included a brief summary below.

Remember, the most important factor is your own personal preference and taste.

Read the entire article on choosing a diamond within your budget.

Need Expert Guidance on Choosing an Affordable Engagement Ring?

Questions about Buying Diamonds?

We are here to help you via phone, Mondays-Fridays, 9AM-9PM EST. Please call 1.877.404.RING toll-free. Outside the U.S. and Canada, call 001.804.794.1118.

Or, email us ANYTIME at It is our goal to respond to your email within one business day.

Friday, April 28, 2006

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Mother’s Day Jewelry Gifts on Sale

Mother’s Day Jewelry Gifts on Sale at Danforth Diamond
All sterling silver jewelry and key rings are 25% off regular price for Mother’s Day at Danforth Diamond (

MIDLOTHIAN, VA (PRWEB) – April 28, 2006 – Danforth Diamond announces price reductions on their entire collection of sterling silver jewelry in time for Mother’s Day. Now through May 14, 2006 all sterling silver bracelets, earrings, necklaces, and key rings are an additional 25% off the already-low Danforth Diamond price. Please visit to view some of their featured Mother's Day Jewelry.

Shopping online offers consumers the ability to compare products and prices with a click of their mouse. Danforth Diamond’s jewelry is already 40% off the retail prices found in jewelry stores and further reducing the sterling silver collection represents a significant savings for Mother’s Day gift buyers.

Jill Renee, president of Danforth Diamond, explains, “Having a Mother’s Day sale is a way to help people find the right gift for mom. We want to reward our loyal customers and introduce new customers to Danforth Diamond.” The sale has been in progress since mid-April and has received positive feedback from returning customers as well as first-time buyers. “Our quality jewelry at competitive prices attracts Mother’s Day gift buyers and our helpful customer service is what makes them repeat customers,” Ms. Renee says.

The Danforth family developed the Danforth Diamond website to offer high quality diamond engagement rings and jewelry online. Their Mother’s Day jewelry sale is a part of their commitment to giving customers a break from the high cost of traditional retail.

About Danforth Diamond
Danforth Diamond is an online retailer of fine jewelry with over 50 years in the jewelry business. Their website offers gold and silver earrings, bracelets, necklaces and rings at prices better than consumers have come to expect without sacrificing quality. Danforth Diamond can be found online at

Company Contact:
Jill Renee
Phone: 877-404-7464

Press Release Contact:
Alyssa Duvall

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Wednesday, April 26, 2006

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Danforth Diamond Customer Satisfaction

Another actual email correspondence between Danforth Diamond and a satisfied custom

I am just following up on my order....I haven't seen the deduction from
checking account (debit charge) yet and I wanted to make sure you have
the order and that I can still expect the same approximate arrival
- Customer wrote:
Yes it has been billed and the ring turned out beautiful! I
think you will be pleased. Thank you again for your business. Sincerely,

You HAVE to know you have a repeat customer with the way you've taken such great care of me! Presuming she says yes......There will be wedding rings to purchase as well, and I WILL be coming you folks for that. Thanks for such great customer service!
- Customer wrote:
How did it go?/ I hope she was over the moon with happiness. I have
the GIA certificate for the diamond and I am popping it in the mail today,
so be on the look out for it. Best Wishes, Jill

Actually, I'm headed down this Saturday to get the answers to your questions...But judging from what I'm taking down there with me, in this box, It will MORE than make up for anything I might happen to goofup along the way! The engagement ring\ is fantastic!

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Romantic Proposal Ideas from Danforth Diamond

Great Customer Service from Danforth Diamond
Below is an actual correspondence with one of our visitors.


I am bringing my girlfriend to New York for St Patricks weekend next
month and I am hoping to propose.

I am just wondering do you have any suggestions on the top romantic
places to propose at? Or anything that could give me ideas?

She is expecting something but I truly want to surprise her. Your help
would be most grateful.
Name Removed wrote:

Your question has me thinking of all sorts of possibilities! I am
unsure of how familiar with the city that you and your girlfriend are or
what your budget is but I will give you a few suggestions.

For a romantic dinner The Rainbow Room at the top of Rockefeller Center
has awesome veiws and dancing. It is expensive. You should call and ask about price; if there is a band the
night you want to go, and request a window table.

Another choice is Tavern On the Green...this place is really something all
glass and mirrors with veiws of central park. I do not have the phone
number but you can get it from inforrmation or your hotel. Be sure to call
for a table by the window. This is also expensive.
If you go the romantic dinner route plan ahead with the waiter and use one
of our ideas from the website on how to present the ring.

Other ideas..if its still cold ice skating at Rockefeller can
have hot chocolate in the restaurant and watch the skaters if you do not
actually want to skate.

A carriage ride through Central Park...make sure to talk with your hotel
and try and pick out a driver ahead of time to let him know your plans.
This could be really romantic.

Let me know if any of these ideas appeal to you. I can help you flush the
plan out more if I know what direction you want to go. Be sure to remember
the St. Patty's parade will be on March 17th on 5th avenue. All the best
of luck and please let me know how things work out, Jill Renee at Danforth you need help with a engagement ring?? We have a great selection of high
quality rings at great prices.

Hi Jill,
Thank you very much for all your useful ideas! They were all great and
nothing I could have thought of myself.

I have gone with your first idea The Rainbow Room and will be booking
same for the 17th March. I will let you know what her answer is!

Again thanks a million for all the tips.
Name Removed

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Choosing Colored Diamonds - Fancy Diamonds

If you have been thinking about and wishing for a beautiful colored diamond read this article first! Colored diamonds are the next big trend in jewelry design. The spectrum of colors is as big as your imagination. Choosing what’s right for you can be overwhelming in today’s diamond market. This article will address a few important factors to consider when buying a colored diamond for yourself or a loved one. It is important to know the difference between colored diamonds that are formed naturally and ones that are man-made.

Natural colored diamonds are very rare and fetch very high prices. Colored diamonds that are formed in the earth by nature come from three sources. The first method is when a foreign element is introduced to the carbon material that a diamond is made from. For example nitrogen can cause a diamond to have yellow or orange hues while boron can make it blue. The second method by which diamonds get color is when pressure compresses the carbon and creates a red, pink or purple hue. Lastly, natural radiation deep in the earth generates diamonds with colors of green or blue. Green, red and purple diamonds are considered very rare and command huge prices. Indeed there are only six naturally formed red diamonds currently in the market. One can only imagine the prices these stones will fetch. Natural colored diamonds are so rare that there exist at least 10,000 colorless stones for each stone with color.

Colored diamonds can also be made in labs. There are a variety of methods used to color diamonds. Some of these stones are purely synthetic, meaning they were totally created in a lab. They are formed from carbon just like the real thing. However, these stones can be formed in a matter of weeks where as it takes thousands of years for natural diamonds to be formed. These type of synthetic diamonds are so similar to the real thing that only high tech equipment that can detect subtle differences in the crystal formations within the stone can detect that their fake.
Another man made method to produce colored diamonds requires a natural diamond that possesses an unattractive color. These stones are irradiated. Irradiation is a process in which a diamond is exposed to a source of radiation which will change the position of atoms within the stone, which will cause its color to change.

Treated or synthetic diamonds may look very appealing to the consumer because of the price and uniformity of color; however, these diamonds have no value to the serious buyer and have little resale value. Therefore, if you are purchasing a colored diamond for investment it is vital to obtain certification from the diamond seller. The certificate should come from a reputable laboratory and contain the origin of the stone and the natural origin of the stones color.

Grading colored diamonds presents another set of unique issues for the buyer. Colorless diamonds are graded on the 4 C’s: Cut, Carat, Clarity and Color. Colored diamonds are also valued based upon the 4 C’s but another factor weighs most heavily on the value of a colored diamond. This factor is based upon the hue and rarity of the color. Indeed a rare color of diamond will garner a much higher price than a colorless stone of many more carats. Colored diamonds have three characteristics by which they are graded. These are hue, tone and saturation. Hue refers to the dominant color of the stone, tone refers to the light within the stone and saturation refers to the intensity of the hue. Be sure to look for these factors in the diamond certificate.

Having knowledge about the differences between natural and synthetic colored diamonds will help you to choose the diamond that’s right for you. One thing is certain in today’s marketplace jewelry designer’s are using colored diamonds to create beautiful and unique designs that consumers will want to own.

Monday, April 03, 2006

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What is the difference between diamonds, cubic zirconia and moissanite?

Diamonds, Cubic Zirconia and Moissanite: How They Differ
By Jill Renee

Diamonds are known for their sparkle and brilliance making them popular in jewelry as their shine is unmatched by any other gemstone. Symbolizing eternal love, diamonds are popular in engagement rings and wedding jewelry. Because of their hardness, diamonds are also used to cut and wear away other substances and are used for industrial purposes in drills, saws and engraving tools.

The jewelry and industrial uses for diamonds created a demand for the stones and also prompted the creation of imitations which mimic the qualities of a diamond with some differences. Cubic zirconia and moissanite are two of these that are popular in jewelry.
Both are diamond simulants meaning non-diamond materials are used to create them and simulate the properties of a real diamond. Both are less expensive than a diamond and have their advantages and drawbacks.

Cubic Zirconia vs. Diamonds
Cubic zirconia (or CZ) has been used in jewelry since the 1970’s. Cubic zirconias are more reflective than glass or crystal so they sparkle like diamonds. A CZ is not as hard as a diamond but weighs more, a fact that does not lessen cubic zirconias appeal since traditional carat sizes are small enough that their weight isn’t perceived as greater. The majority of diamonds have inclusions, or flaws (these are measured by the Clarity component of the four C’s of diamond buying.) CZs are optically flawless and they are colorless, another characteristics that is found in few diamonds as most diamonds have some yellow shading to them.

Moissanite vs. Diamonds
Moissanite is the jewelry name for silicon carbide and was introduced as a gemstone in the late 1990’s. Moissanites are more refractive than diamonds meaning they shine more brilliantly making this one of the easiest ways to tell it is not a diamond.
A moissanite is not as hard as a diamond but is harder than a cubic zirconia and it weighs less than a CZ. Moissanites do have inclusions like diamonds and may have green shading to them.

Both cubic zirconia and moissanite have a close visual resemblance to diamonds – they offer the luster and fire of diamonds while being mostly colorless and can be cut in the same shapes as diamonds. In jewelry making cubic zirconia and moissanite are not as popular so they are harder to find in specific cuts and are not regularly found in jewelry stores or traditional online jewelry sellers.